Most bike shops here in Germany for example don't even have italian race bikes in their lineup anymore. Not a single Colnago Basso or Bianchi.
Campagnolo .... not even their mechanics have ever touched their stuff.
I'm in the bike industry since 1988 and i can say that for every decade that went, the lineup in bike shops got more and more streamlined, trending towards the bigger major brands.
Gone are the times, where bike shops had custom parts in the sales room presented, instead you find the usual Topeak, Sigma or other stuff, some lamps, and other mass produced accesories.
There are shops that have of course, but they got fewer and fewer the last decades.
This development partly has to do with brands signing contracts with shops. And those contracts want the dealer to buy as many bikes as possible from them. So they have requirements in their contracts such as:>this many squaremeter sales room = this many bikes ordering from us every year.>if not, you lose exclusivity in your region or the contract as a whole and you won't get provided with spare parts anymore and the required tools for your special solutions in forks stems and other technical details.
Cannondale is one of them operating like this.
Some major brands behave like sharks on the makret. Both when it comes to sales/dealer relationship or mediawise, since they also sponsor bike magazines with commercials paying big money to them, making them dependent on their money.
Hence the streamlined test lineups.
Smaller brands, very often can't afford having their bikes and components take part in tests. I heard this a lot from smaller custom brands.
This was not the case back in the nineties. And i know this, since we've sent in bikes and they didn't even want money from us in order to be part of a test.
Now, a yearly mid range income is standard to be paid in order to take part in a test. I know this first hand.